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About us

A fair and caring company

Two brands, six businesses, nearly 9,000 co-workers and growing. That’s us. Located in Europe, Southeast Asia and the Americas, our mission is to simplify the lives of the many people. This, together with our shared values, and a culture based on the spirit of togetherness, guides us in everything we do.

Our values and promise

We are who we are because of our values and culture. Three strong values guide all our Ikano businesses:

  • Common sense and simplicity
  • Working together
  • Daring to be different

The values support our promise to be on fair terms.

We want our customers, partners and co-workers to choose us for what we stand for, what we deliver and how we deliver it. We have built our own identity, but our constant drive to simplify people’s lives and our cost-conscious mindset remain the same.

Our Essence

This is the foundation of our group of companies. It is the essence of where we come from, what we stand for, what we promise and how we want the many people to experience us. Released in spring 2023, here’s the 6th edition of our most important document.

Our heritage

Simplifying life is
in our genes

Common sense and simplicity

Common sense and simplicity are part of our Småland heritage and our culture. It is about being ourselves and staying close to reality. We continue to learn about our customers and their needs, and look for ways to improve their everyday life.

We have a simple, down-to-earth business approach and a cost-conscious mindset. We use our common sense to solve problems. This means cutting unnecessary processes and always looking for ways to work smarter and more effectively.

Fewer rules and fewer words are easier to understand and act upon. Policies and guidelines are sometimes necessary but need to be communicated in a clear and straightforward way.

When we focus on what matters, we gain clarity and become more effective.

Working together

Everyone working at Ikano is important for the success of our company. Our diverse backgrounds and different strengths create dynamic and high-performing teams that work together for Ikano’s long-term profitability.

We have a caring and inclusive work atmosphere where people share experience and knowledge, communicate openly and honestly, and inspire each other. We listen to our customers and partners to gain understanding.

Making mistakes and learning from them is a natural way to improve. It is all about creating possibilities for better and more sustainable living. This requires taking responsibility and working closely together with enthusiasm, while recognising our everyday efforts, and celebrating our successes.

By working together, we build a better future.

Daring to be different

At Ikano, we like to think and do things differently. Not just for the sake of it, but always with the purpose of doing better for the many people. It can be about adding customer value, reducing costs, strengthening the business, or simply making sure we’re staying one step ahead.

Driven by curiosity, we strive to find better ways to run our business and be relevant to our customers. This starts by daring to ask the simple question, “why?”.

Even if the answers might be difficult, we should challenge established ways and push innovation forward. Daring to be different sometimes means taking good solutions from the past when others would reinvent the wheel. When we create relevant, affordable and sustainable solutions that keep improving and simplifying the everyday lives of our customers, we are on the right path.

Whatever we are doing today, we can do a little better tomorrow.

On fair terms

At Ikano we ask ourselves: “Is this on fair terms?” We constantly review our solutions and how we work with customers, partners, communities and co-workers. We are in business for the long run, and we want to build relationships that last.

Being on fair terms is essential for building strong relationships, creating value, and growing a business sustainably for the longterm. We live our promise – on fair terms – because we know that the quality and reputation of a company is determined by the promise made and the promise kept. On fair terms means balancing risks, work and profit in a sensible way. It means being open and clear in our way of doing business and showing accountability for the decisions we make.

Ikano is a fair company, a fair employer and a good local neighbour. We take responsibility for the impact we have on the communities in which we operate. That goes for our planet too. We make an extra effort to support selected social initiatives, where our help can make a difference. We strive for a sustainable future in every aspect of our business.

We want to be a force for positive change, both locally and globally.

Our vision

To create possibilities for better living